The idea behind the bicycle strategy is to encourage more people to cycle. By giving new ideas to municipalities and other actors who would like to take part in the green transition and who wish to invest in cycling – making it easier for more people to cycle on an everyday basis.
A new Danish study shows that cyclists and pedestrians contribute to roughly 50 % of the revenue in retailing in the large cities’ centers and roughly 25 % in the small and medium-sized cities. The bicycle is the preferred means of transportation in city centers, and cyclists visit more shops per trip than car drivers.
Exercise, comfort and an easier means of transportation are among the main reasons why thousands of Danes grab the bike and leave the car in the garage. But cyclists are also a contributing factor in limiting global warming. In relation to cars, cyclists emits close to no CO2 from their transport.
In the Municipality of Aalborg, cycling police officers have become a common sight in the urban landscape.
Cyclists travelling on the commuter route between the university and the city centre will now get through the Hadsundvej/Humlebakken intersection easier. During day the cyclists can follow a series of green lane lights in the cycle path. In the evening, the cyclists themselves activate green light in the intersection.
It can be hard to determine the exact effect of cycle campaigns, but the tendency in the Danish bicycle culture is clear: In cities that make a systematic effort at promoting cycling, more and more people choose to cycle. There is no doubt that cycle campaigns play a part in this success. This catalogue gives an overview of 14 concrete campaigns, their goals, how they worked in practice, and their results.