The idea behind the bicycle strategy is to encourage more people to cycle. By giving new ideas to municipalities and other actors who would like to take part in the green transition and who wish to invest in cycling – making it easier for more people to cycle on an everyday basis.
What does it take for the Danes to cycle? Most people know that cycling is healthier than going by car or bus. Even so, it is hard for people to change their behaviour. Both the physical surroundings and individual conditions influence our choice of our means of transport in our daily lives.
How do we make more car drivers take the bicycle to work and school each morning? That was the challenge given to IS IT A BIRD by The Technical and Environmental Administration in the City of Copenhagen earlier this year.
Focus on cycling is a new publication, communicating guidelines for the road projects in the city of Copenhagen. The purpose is to contribute to road projects in Copenhagen being designed so that bicycle traffic is considered as optimal as possible.