Reelight GO awarded with prestigious design prize

| March 26, 2013

Reelight, a member of the Cycling Embassy of Denmark, won the “red dot: best of the best” award at this year’s Red dot Design Award competition in Essen, Germany.

Reeligt’s small innovative bike light, developed in cooperation with the internationally renowned design agency KiBiSi, impressed the international jury with its modern, compact design, and effortless functions that accommodate the modern lifestyle of urban cyclists.

Reelight GO uses magnets for easy usage by easily clicking it onto a magnetic base permanently mounted on the bike. Once connected, the light turns on automatically, and when not in use, you can assemble the two magnetic bike lights into one compact object fitting perfectly into your pocket or a small bag.

“We are very proud of the award and our new product. Reelight GO makes safety fun and easy and combines simple everyday usability with fashion, says CEO at Reelight, Kenneth Linneberg.”

The “red dot: best of the best” award is one of the most esteemed design awards in the world and is only given to most well-thought and innovative product designs. This prize is awarded by Design Zentrum in Essen, Germany, and Reelight GO was picked out among 4662 products from 54 different countries.

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Category: Danish Cycling Know How

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